{"id":12990,"date":"2021-08-31T17:00:33","date_gmt":"2021-08-31T15:00:33","guid":{"rendered":"https:\/\/adelapereira.com\/episode-12-pablo-alvarez-ceo-of-vega-sicilia\/"},"modified":"2025-03-22T18:14:32","modified_gmt":"2025-03-22T17:14:32","slug":"episode-12-pablo-alvarez-ceo-of-vega-sicilia","status":"publish","type":"post","link":"https:\/\/adelapereira.com\/en\/episode-12-pablo-alvarez-ceo-of-vega-sicilia\/","title":{"rendered":"Episode 12 \u00b7 Pablo \u00c1lvarez, CEO of Vega Sicilia"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12990\" class=\"elementor elementor-12990 elementor-9497\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6039c917 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6039c917\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4a81be49\" data-id=\"4a81be49\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-487cc8cc elementor-widget elementor-widget-text-editor\" data-id=\"487cc8cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>EPISODE 12<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ac2ae30 elementor-widget elementor-widget-text-editor\" data-id=\"1ac2ae30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1 style=\"font-weight: 400; font-size: 30px;\">Pablo \u00c1lvarez, CEO of Vega Sicilia<\/h1>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-18863fc7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"18863fc7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1e7b76b5\" data-id=\"1e7b76b5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1510098 animated-fast elementor-invisible elementor-widget elementor-widget-html\" data-id=\"1510098\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:500}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe style=\"border-radius:0px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/6UG85lwTy3gMgv7nGIQr4a?utm_source=generator\" width=\"252px\" height=\"450px\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f020c38 animated-slow elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-invisible elementor-widget elementor-widget-html\" data-id=\"6f020c38\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe src=\"https:\/\/anchor.fm\/adelapereira\/embed\/episodes\/Pablo-lvarez-de-Vega-Sicilia-e16mt51\" height=\"102px\" width=\"400px\" frameborder=\"0\" scrolling=\"no\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7ceac911\" data-id=\"7ceac911\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b8829af elementor-widget elementor-widget-text-editor\" data-id=\"2b8829af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>What a start to the season! We&#8217;re back on the podcast with a guest of honour who needs no introduction, <strong>Pablo \u00c1lvarez<\/strong>, CEO of <strong>Vega Sicilia<\/strong>. <\/p>\n<p>Vega Sicilia. Saying these two words evokes the epitome of luxury. It is the epitome of Spanish wines that has managed <strong>to protect an identity<\/strong> and <strong>consistency<\/strong> that remain unchanged over time.  <\/p>\n<p>Pablo \u00c1lvarez speaks in an <strong>elegantly direct<\/strong> manner and conveys the <strong>truth<\/strong>. It is clear that he loves what he does. He spends an average of 140 days travelling each year and there is no doubt that he has dedicated his life to his clients and the quality of his wines as a guarantee.  <\/p>\n<p>By the way, on this occasion, I&#8217;m going to allow myself to expand on the length of this chapter. It&#8217;s not every day that I have the opportunity to talk to the man who has been running the most prestigious Spanish winery in the world for 34 years, with an almost mythical reputation for its quality that in recent years has changed almost everything so that the essential does not change. <\/p>\n<p>Don&#8217;t miss this episode in which we talk about:<br>\u2794 The peculiarities of <strong>family businesses<\/strong>.<br>\u2794 Their <strong>professional career<\/strong>.<br>\u2794 Their quota system as a model for <strong>direct sales to the final consumer<\/strong>.<br>\u2794 Managing <strong>egos<\/strong> in the world of wine.<br>\u2794 What Spanish wine has to do to <strong> occupy the place it deserves<\/strong>.<\/p>\n<p><strong>NOTAS DEL PODCAST:<br><\/strong><br>\u00b7 <a href=\"https:\/\/www.temposvegasicilia.com\/es\/\" target=\"_blank\" rel=\"noopener\"><strong>Website<\/strong><\/a> Vega Sicilia<br>\u00b7 <a href=\"https:\/\/www.instagram.com\/temposvegasicilia\/\" target=\"_blank\" rel=\"noopener\"><strong>Instagram<\/strong><\/a> Vega Sicilia<br>\u00b7 <a href=\"https:\/\/www.facebook.com\/temposvegasicilia\/\" target=\"_blank\" rel=\"noopener\"><strong>Facebook<\/strong><\/a> Vega Sicilia<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0092de9 elementor-widget elementor-widget-text-editor\" data-id=\"0092de9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">YOU MAY ALSO BE INTERESTED IN<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19cedf8 recomendados elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-card-shadow-yes elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"19cedf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12957 post type-post status-publish format-standard has-post-thumbnail hentry category-el-podcast-de-adela-pereira category-sin-categorizar\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/adelapereira.com\/en\/episode-6-past-present-and-future-of-wine-with-carlos-moro\/\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/02\/CARLOS-MORO-300x300.jpg\" class=\"attachment-medium size-medium wp-image-12725\" alt=\"\" srcset=\"https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/02\/CARLOS-MORO-300x300.jpg 300w, https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/02\/CARLOS-MORO-150x150.jpg 150w, https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/02\/CARLOS-MORO-768x768.jpg 768w, https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/02\/CARLOS-MORO.jpg 1000w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/adelapereira.com\/en\/episode-6-past-present-and-future-of-wine-with-carlos-moro\/\" target=&quot;_blank&quot;>\n\t\t\t\tEpisode 6 \u00b7 Past, present and future of wine with Carlos Moro\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/adelapereira.com\/en\/episode-6-past-present-and-future-of-wine-with-carlos-moro\/\" aria-label=\"Read more about Episode 6 \u00b7 Past, present and future of wine with Carlos Moro\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tLISTEN\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12985 post type-post status-publish format-standard has-post-thumbnail hentry category-el-podcast-de-adela-pereira category-sin-categorizar\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/adelapereira.com\/en\/episode-11-hector-pla-from-decantalo\/\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/07\/podcast-para-profesionales-del-vino-y-bodegas-episodio-11-hector-pla-decantalo-300x300.jpg\" class=\"attachment-medium size-medium wp-image-12758\" alt=\"\" srcset=\"https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/07\/podcast-para-profesionales-del-vino-y-bodegas-episodio-11-hector-pla-decantalo-300x300.jpg 300w, https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/07\/podcast-para-profesionales-del-vino-y-bodegas-episodio-11-hector-pla-decantalo-150x150.jpg 150w, https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/07\/podcast-para-profesionales-del-vino-y-bodegas-episodio-11-hector-pla-decantalo-768x768.jpg 768w, https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/07\/podcast-para-profesionales-del-vino-y-bodegas-episodio-11-hector-pla-decantalo.jpg 1000w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/adelapereira.com\/en\/episode-11-hector-pla-from-decantalo\/\" target=&quot;_blank&quot;>\n\t\t\t\tEpisode 11 \u00b7 H\u00e9ctor Pla from Dec\u00e1ntalo\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/adelapereira.com\/en\/episode-11-hector-pla-from-decantalo\/\" aria-label=\"Read more about Episode 11 \u00b7 H\u00e9ctor Pla from Dec\u00e1ntalo\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tLISTEN\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12941 post type-post status-publish format-standard has-post-thumbnail hentry category-the-podcast-of-adela-pereira\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/adelapereira.com\/en\/episode-3-online-sales-to-the-final-consumer-and-to-horeca-with-nathanael-berbessou-from-bodeboca\/\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/adelapereira.com\/wp-content\/uploads\/2020\/11\/NAT-BODEBOCA-1-300x300.jpg\" class=\"attachment-medium size-medium wp-image-12716\" alt=\"\" srcset=\"https:\/\/adelapereira.com\/wp-content\/uploads\/2020\/11\/NAT-BODEBOCA-1-300x300.jpg 300w, https:\/\/adelapereira.com\/wp-content\/uploads\/2020\/11\/NAT-BODEBOCA-1-150x150.jpg 150w, https:\/\/adelapereira.com\/wp-content\/uploads\/2020\/11\/NAT-BODEBOCA-1-768x768.jpg 768w, https:\/\/adelapereira.com\/wp-content\/uploads\/2020\/11\/NAT-BODEBOCA-1.jpg 1000w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/adelapereira.com\/en\/episode-3-online-sales-to-the-final-consumer-and-to-horeca-with-nathanael-berbessou-from-bodeboca\/\" target=&quot;_blank&quot;>\n\t\t\t\tEpisode 3 \u00b7Online sales to the final consumer and to Horeca with Nathana\u00ebl Berbessou, from Bodeboca\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/adelapereira.com\/en\/episode-3-online-sales-to-the-final-consumer-and-to-horeca-with-nathanael-berbessou-from-bodeboca\/\" aria-label=\"Read more about Episode 3 \u00b7Online sales to the final consumer and to Horeca with Nathana\u00ebl Berbessou, from Bodeboca\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tLISTEN\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6e9b522a\" data-id=\"6e9b522a\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6a5e8f2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a5e8f2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-59289f11\" data-id=\"59289f11\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b801f0c elementor-widget elementor-widget-text-editor\" data-id=\"7b801f0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Don&#8217;t miss anything!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ec2f258 elementor-widget elementor-widget-text-editor\" data-id=\"3ec2f258\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Receive all the episodes of the podcast with the best experts to stay informed and get inspired<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-160ca0e elementor-button-align-center elementor-widget elementor-widget-global elementor-global-13777 elementor-widget-form\" data-id=\"160ca0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"EN OLD AC NEW SENDER EPISODE\" aria-label=\"EN OLD AC NEW SENDER EPISODE\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"12990\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"160ca0e\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Adela Pereira\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Name\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Email\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-field_6494e11 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[field_6494e11]\" id=\"form-field-field_6494e11\" class=\"elementor-field elementor-size-sm  elementor-acceptance-field\" required=\"required\">\n\t\t\t\t<label for=\"form-field-field_6494e11\">I accept the <a href=\"https:\/\/adelapereira.com\/politica-de-privacidad\/\" target=\"_blank\">privacy policy<\/a>. <\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-html elementor-field-group elementor-column elementor-field-group-field_7ea3373 elementor-col-100\">\n\t\t\t\t\t<div style=\"margin-bottom: 15px; font-size: 0.8em; color:##66615D;\"> <b>Responsible:<\/b> Adela Pereira <b>Purpose:<\/b> enviarte mis consejos sobre venta de vino directa. <b>Legitimation:<\/b> your consent. <b>Recipients:<\/b> your data will be stored within the EU. <b>Rights:<\/b> you will have the right, among others, to access, rectify, limit and delete your data. Whatever you need ;-). <\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">I WON'T MISS IT \u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-519ee35 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"519ee35\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2cdab073\" data-id=\"2cdab073\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>EPISODE 12 Pablo \u00c1lvarez, CEO of Vega Sicilia What a start to the season! We&#8217;re back on the podcast with a guest of honour who<\/p>\n","protected":false},"author":1,"featured_media":12784,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[],"class_list":["post-12990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-el-podcast-de-adela-pereira"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Episode 12 \u00b7 Pablo \u00c1lvarez, CEO of Vega Sicilia<\/title>\n<meta name=\"description\" content=\"The peculiarities of family businesses. Quota system as a model for direct sales to the final consumer and much more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Episode 12 \u00b7 Pablo \u00c1lvarez, CEO of Vega Sicilia\" \/>\n<meta property=\"og:description\" content=\"The peculiarities of family businesses. Quota system as a model for direct sales to the final consumer and much more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/\" \/>\n<meta property=\"og:site_name\" content=\"Adela Pereira\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-31T15:00:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-22T17:14:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/08\/Pablo-Alvarez-CEO-de-Vega-Sicilia-en-el-podcast-de-Adela-Pereira.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Adela Pereira\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Episode 12 Pablo \u00c1lvarez, CEO of Vega Sicilia\" \/>\n<meta name=\"twitter:description\" content=\"The peculiarities of family businesses. Quota system as a model for direct sales to the final consumer and much more.\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/\"},\"author\":{\"name\":\"Adela Pereira\",\"@id\":\"https:\\\/\\\/adelapereira.com\\\/#\\\/schema\\\/person\\\/ef7b3aa1c7e35535d8fd105ddddd9515\"},\"headline\":\"Episode 12 \u00b7 Pablo \u00c1lvarez, CEO of Vega Sicilia\",\"datePublished\":\"2021-08-31T15:00:33+00:00\",\"dateModified\":\"2025-03-22T17:14:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/\"},\"wordCount\":287,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/adelapereira.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/adelapereira.com\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/Pablo-Alvarez-CEO-de-Vega-Sicilia-en-el-podcast-de-Adela-Pereira.jpg\",\"articleSection\":[\"El Podcast de Adela Pereira\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/\",\"url\":\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/\",\"name\":\"Episode 12 \u00b7 Pablo \u00c1lvarez, CEO of Vega Sicilia\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/adelapereira.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/adelapereira.com\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/Pablo-Alvarez-CEO-de-Vega-Sicilia-en-el-podcast-de-Adela-Pereira.jpg\",\"datePublished\":\"2021-08-31T15:00:33+00:00\",\"dateModified\":\"2025-03-22T17:14:32+00:00\",\"description\":\"The peculiarities of family businesses. Quota system as a model for direct sales to the final consumer and much more.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/#primaryimage\",\"url\":\"https:\\\/\\\/adelapereira.com\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/Pablo-Alvarez-CEO-de-Vega-Sicilia-en-el-podcast-de-Adela-Pereira.jpg\",\"contentUrl\":\"https:\\\/\\\/adelapereira.com\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/Pablo-Alvarez-CEO-de-Vega-Sicilia-en-el-podcast-de-Adela-Pereira.jpg\",\"width\":1000,\"height\":1000},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/adelapereira.com\\\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/adelapereira.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Episode 12 \u00b7 Pablo \u00c1lvarez, CEO of Vega Sicilia\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/adelapereira.com\\\/#website\",\"url\":\"https:\\\/\\\/adelapereira.com\\\/\",\"name\":\"Adela Pereira\",\"description\":\"Mejora la rentabilidad de tu bodega: Vende vino a cliente final\",\"publisher\":{\"@id\":\"https:\\\/\\\/adelapereira.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/adelapereira.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/adelapereira.com\\\/#organization\",\"name\":\"Adela Pereira\",\"url\":\"https:\\\/\\\/adelapereira.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/adelapereira.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/adelapereira.com\\\/wp-content\\\/uploads\\\/2020\\\/03\\\/LOGO-AP.png\",\"contentUrl\":\"https:\\\/\\\/adelapereira.com\\\/wp-content\\\/uploads\\\/2020\\\/03\\\/LOGO-AP.png\",\"width\":119,\"height\":119,\"caption\":\"Adela Pereira\"},\"image\":{\"@id\":\"https:\\\/\\\/adelapereira.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/adelapereira.com\\\/#\\\/schema\\\/person\\\/ef7b3aa1c7e35535d8fd105ddddd9515\",\"name\":\"Adela Pereira\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/dfa3702cacc91b7fe42497b7b1900ee024a7e950cddd5303a1cb93ca4dd3a548?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/dfa3702cacc91b7fe42497b7b1900ee024a7e950cddd5303a1cb93ca4dd3a548?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/dfa3702cacc91b7fe42497b7b1900ee024a7e950cddd5303a1cb93ca4dd3a548?s=96&d=mm&r=g\",\"caption\":\"Adela Pereira\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Episode 12 \u00b7 Pablo \u00c1lvarez, CEO of Vega Sicilia","description":"The peculiarities of family businesses. Quota system as a model for direct sales to the final consumer and much more.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/","og_locale":"en_US","og_type":"article","og_title":"Episode 12 \u00b7 Pablo \u00c1lvarez, CEO of Vega Sicilia","og_description":"The peculiarities of family businesses. Quota system as a model for direct sales to the final consumer and much more.","og_url":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/","og_site_name":"Adela Pereira","article_published_time":"2021-08-31T15:00:33+00:00","article_modified_time":"2025-03-22T17:14:32+00:00","og_image":[{"width":1000,"height":1000,"url":"https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/08\/Pablo-Alvarez-CEO-de-Vega-Sicilia-en-el-podcast-de-Adela-Pereira.jpg","type":"image\/jpeg"}],"author":"Adela Pereira","twitter_card":"summary_large_image","twitter_title":"Episode 12 Pablo \u00c1lvarez, CEO of Vega Sicilia","twitter_description":"The peculiarities of family businesses. Quota system as a model for direct sales to the final consumer and much more.","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/#article","isPartOf":{"@id":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/"},"author":{"name":"Adela Pereira","@id":"https:\/\/adelapereira.com\/#\/schema\/person\/ef7b3aa1c7e35535d8fd105ddddd9515"},"headline":"Episode 12 \u00b7 Pablo \u00c1lvarez, CEO of Vega Sicilia","datePublished":"2021-08-31T15:00:33+00:00","dateModified":"2025-03-22T17:14:32+00:00","mainEntityOfPage":{"@id":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/"},"wordCount":287,"commentCount":0,"publisher":{"@id":"https:\/\/adelapereira.com\/#organization"},"image":{"@id":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/#primaryimage"},"thumbnailUrl":"https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/08\/Pablo-Alvarez-CEO-de-Vega-Sicilia-en-el-podcast-de-Adela-Pereira.jpg","articleSection":["El Podcast de Adela Pereira"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/","url":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/","name":"Episode 12 \u00b7 Pablo \u00c1lvarez, CEO of Vega Sicilia","isPartOf":{"@id":"https:\/\/adelapereira.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/#primaryimage"},"image":{"@id":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/#primaryimage"},"thumbnailUrl":"https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/08\/Pablo-Alvarez-CEO-de-Vega-Sicilia-en-el-podcast-de-Adela-Pereira.jpg","datePublished":"2021-08-31T15:00:33+00:00","dateModified":"2025-03-22T17:14:32+00:00","description":"The peculiarities of family businesses. Quota system as a model for direct sales to the final consumer and much more.","breadcrumb":{"@id":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/#primaryimage","url":"https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/08\/Pablo-Alvarez-CEO-de-Vega-Sicilia-en-el-podcast-de-Adela-Pereira.jpg","contentUrl":"https:\/\/adelapereira.com\/wp-content\/uploads\/2021\/08\/Pablo-Alvarez-CEO-de-Vega-Sicilia-en-el-podcast-de-Adela-Pereira.jpg","width":1000,"height":1000},{"@type":"BreadcrumbList","@id":"https:\/\/adelapereira.com\/episodio-12-pablo-alvarez-ceo-de-vega-sicilia-en-el-podcast-de-adela-pereira\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/adelapereira.com\/en\/"},{"@type":"ListItem","position":2,"name":"Episode 12 \u00b7 Pablo \u00c1lvarez, CEO of Vega Sicilia"}]},{"@type":"WebSite","@id":"https:\/\/adelapereira.com\/#website","url":"https:\/\/adelapereira.com\/","name":"Adela Pereira","description":"Mejora la rentabilidad de tu bodega: Vende vino a cliente final","publisher":{"@id":"https:\/\/adelapereira.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/adelapereira.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/adelapereira.com\/#organization","name":"Adela Pereira","url":"https:\/\/adelapereira.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/adelapereira.com\/#\/schema\/logo\/image\/","url":"https:\/\/adelapereira.com\/wp-content\/uploads\/2020\/03\/LOGO-AP.png","contentUrl":"https:\/\/adelapereira.com\/wp-content\/uploads\/2020\/03\/LOGO-AP.png","width":119,"height":119,"caption":"Adela Pereira"},"image":{"@id":"https:\/\/adelapereira.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/adelapereira.com\/#\/schema\/person\/ef7b3aa1c7e35535d8fd105ddddd9515","name":"Adela Pereira","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/dfa3702cacc91b7fe42497b7b1900ee024a7e950cddd5303a1cb93ca4dd3a548?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/dfa3702cacc91b7fe42497b7b1900ee024a7e950cddd5303a1cb93ca4dd3a548?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/dfa3702cacc91b7fe42497b7b1900ee024a7e950cddd5303a1cb93ca4dd3a548?s=96&d=mm&r=g","caption":"Adela Pereira"}}]}},"_links":{"self":[{"href":"https:\/\/adelapereira.com\/en\/wp-json\/wp\/v2\/posts\/12990","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adelapereira.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adelapereira.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adelapereira.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adelapereira.com\/en\/wp-json\/wp\/v2\/comments?post=12990"}],"version-history":[{"count":15,"href":"https:\/\/adelapereira.com\/en\/wp-json\/wp\/v2\/posts\/12990\/revisions"}],"predecessor-version":[{"id":15095,"href":"https:\/\/adelapereira.com\/en\/wp-json\/wp\/v2\/posts\/12990\/revisions\/15095"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adelapereira.com\/en\/wp-json\/wp\/v2\/media\/12784"}],"wp:attachment":[{"href":"https:\/\/adelapereira.com\/en\/wp-json\/wp\/v2\/media?parent=12990"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adelapereira.com\/en\/wp-json\/wp\/v2\/categories?post=12990"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adelapereira.com\/en\/wp-json\/wp\/v2\/tags?post=12990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}